Polling
We conduct benchmark polls, brushfire polls, tracking polls and opinion surveys. Our polling services also include conducting surveys on socio-economic and political issues, approval of government policies and programmes etc.
Benchmark polls
We conduct benchmark polls on behalf of prospective candidates and political parties. This will help to gauge their prospects of success, the type of voters that they should target and the correct message for their targeted voters.
Brushfire polls
We also conduct brushfire polls on behalf of prospective candidates and political parties in order to gauge the competitiveness of the election campaign and the amount of money that is needed for the campaign.
Tracking polls
We also aim to conduct daily tracking polls in order to trace and measure changes of opinion or knowledge.
In order to encourage active citizen participation and responsive government, we will conduct periodic opinion polls/surveys on socio-economic and political issues. Our opinion surveys and historical data will be used to predict election outcomes.